Nespresso: Vertuo Pop Cafe
Featured in Architectural Digest, this unique Nespresso Café was located inside one of the elevators at the World Trade Center. Guests would step in at the lobby, and by the time they reached the 64th floor, they’d be handed a freshly brewed coffee.
The café’s design was driven by Nespresso’s latest pink Vertuo Pop Machine, known for its organic curves and signature ribbed top. Its sleek aesthetic inspired key design elements, including the flowing café counter, the backlit wall, and the rippled flooring and ceiling. A striking bubble mirror wall, reminiscent of Nespresso coffee pods, created the perfect backdrop for a quick photo—making the morning commute just a little more Instagram-worthy.
Role: Sr. Experiential Designer
Location: NYC
Renders + Drawings